€26.7bn of travel spend by outbound travelers
from Spain and Portugal
How many nights were yours?
I represent luxury and independent hotels to the travel trade that sends guests to properties like yours: luxury agencies, travel designers and incentive houses. Based in Valencia, working Spain and Portugal in person, with your property represented at ILTM Cannes, FITUR Madrid and BTL Lisbon.
Wider European coverage can be discussed.
I am Omar Khoso Carrera. Twenty-eight years in this business.
Very few people selling representation have also signed the check for it.
Years in hospitality, and every seat at your table. Inside the hotel: Director of Sales, Executive Assistant Manager, Area Director of Sales & Marketing. On the owner’s side: two hotels I bought, repositioned and sold at +130% revenue and +117% EBITDA.
From no presence to a top-five international source market for Vakkaru Maldives, the high-end luxury resort I represented in Spain. Appointed by its General Manager and Director of Sales & Marketing.
Spent abroad by Spanish and Portuguese travelers in 2025. The high-end share of it moves through a small, reachable group of agencies and operators.
Sources: INE, Spain · ANAV, Portugal
He was a committed and reliable partner, and he developed strong relationships within the Spanish travel trade. He was always willing to support our business, follow up, and look for opportunities to strengthen our presence in the Spanish market.
If one of these is true, we should talk
Nobody works these markets for you
Bookings from Spain and Portugal arrive by accident rather than by effort, and no one is calling on the agencies, operators and incentive houses that could send more.
Flying in twice a year is not coverage
The market is worth working but not worth a salary, a desk and a set of overheads eight thousand kilometers from your property. A sales trip rarely pays for itself either: a week of airfares and hotels buys a handful of meetings, and the relationship cools long before you are back.
Your competitive set is already selling here
Agencies and operators in Spain and Portugal are placing business with properties like yours every month. That share is winnable, but while the market goes unworked it is won by someone else.
Three things, done properly
Sales representation is the work. Everything else exists to support it.
Sales representation
I call on the accounts that matter for your property, in person and in their language. For Vakkaru Maldives that meant fifty Spanish agencies under signed contract.
Trade marketing
I keep your property in front of the trade between sales calls, to your brand standards and with your assets. Nothing published without your sign-off.
Market advisory
I tell you what buyers here expect on rate, product and terms, and where your property sits against the ones they already sell. Including when the answer is uncomfortable.
Luxury properties, independent and branded
Independent hotels are the core of the work. Branded properties are welcome too. A global sales office rarely reaches this market in the way a local representative can.
Luxury hotels 
Luxury lodges & safari camps 
Private islands & resorts 
Design-led boutique hotels 
Rural & countryside 
Beach resorts
What I do for your property, month to month
Open the right accounts
The agencies, travel designers, operators and incentive houses that actually sell properties like yours, worked in priority order.
Get in front of them
Sales calls in person and in language, agent product training, familiarization trips, and your property represented at the European trade events.
Keep you visible
Campaigns and trade communications: to your brand standards, with your assets, nothing published without your sign-off.
Report what happened
Call reports naming who was seen, accounts opened and in progress, production tracked. Leads go straight to your team, never held in mine.
Twenty minutes on what Spain and Portugal are worth to your property, and what it would take to change that
No deck, no pitch: a read on your market and a straight answer on whether I can help.